Stop guessing what AI actually means for your business.
A live, no-hype session to help you catch up on the AI landscape without chasing every new tool — and start recognizing exactly where AI fits into your business, and where it doesn't.
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The full series
Three live sessions, one clearer pathThe Map
Catch up on the AI landscape and learn how AI actually fits into your business.
You're hereThe Build
Watch live as a real business problem goes from blank page to working tool.
Registration opens soonThe Agent
Turn the work you already do into an AI coworker for inbox, research, and more.
Registration opens soonAI feels like an endless stream of new tools and impressive demos.
The examples are everywhere — a new tool every week, unfamiliar terms, demos that never quite connect to what your business actually needs.
- Another "must-have" tool announced every week
- Jargon that assumes you already know the landscape
- Case studies from companies nothing like yours
Understand the landscape once. Apply it for good.
This session gives you a working mental model for AI — what it is, what it isn't, and what's genuinely useful for a business like yours.
- A clear model for how AI actually fits your business
- Confidence to tell real value from hype
- One session instead of chasing every new tool
What you'll walk away knowing
What people actually mean when they talk about "AI."
How AI goes beyond copying and pasting prompts.
The different ways AI can become part of your work.
How to recognize what's useful, hype, or a fit for you.
Come as you are — no tech background needed
You feel behind on AI, not behind in business
Business owners who feel overwhelmed by how fast AI moves — not because their business is behind, but because AI is loud.
You've tried to make AI work, but it didn't stick
You've experimented with it more than once — a prompt here, a tool there — but none of it turned into something that actually changed how you work.
You don't need more tools — you need a map
You just want a clear, honest read on where AI actually fits your business.
You'll leave with a map, not another list of tools.
One live session, one clear answer to where AI actually fits your business — and where it doesn't.
Meet the people behind The Map
Hosted by LGN Collaborations and Stratifi Creative, Beyond the Hype introduces you to the real shifts AI is bringing to business — the genuine opportunities and the inevitable dead ends. Brian leads the session as our subject matter expert, with Lisa and Marie, both business owners themselves, hosting and grounding the conversation in what actually matters for yours.
Brian Wood
Stratifi CreativeBrian brings together UX, product strategy, design, and development to help businesses build the systems they rely on. He provides practical AI consulting on what's worth building, buying, automating, or ignoring, drawing on experience as a founding product designer and design lead for enterprise cybersecurity platforms.
Lisa Glenn Nobles
LGN CollaborationsLisa Glenn Nobles is a career operator, educator, and collaborator who builds people-focused operational systems. She founded LGN Collaborations to bring a values-driven, sustainable approach to operations work — helping business owners get clarity without losing what makes their work meaningful.
Marie Linne von Berg
Stratifi CreativeMarie founded Stratifi Creative in 2013, a strategy-first brand and web agency helping service providers and mission-led organizations position themselves for market leadership. Her team is known for building brands and websites that don't just look exceptional — they perform.